Definition of "strivers" [strivers]

• Plural form of striver. (noun)

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• "To that end, IHG intends to focus Crowne Plaza on young, aspiring travelers who it calls "strivers.""
• "On the heels of a $1 billion overhaul of its flagship Holiday Inn hotels, the U.K.-based hotel group now needs to shore up the hotels under its aging and unfocused Crowne Plaza brand in a bid to appeal to young, aspiring travelers the company calls "strivers.""
• "The researchers had developed a formula for using students 'background data to identify "strivers" -- those who had overcome adversity to an impressive extent -- and had fine-tuned the formula to a point where it showed the promise of producing larger black and Hispanic enrollments at selective colleges than were being obtained through race-conscious admissions, says Mr. Carnevale, now a senior fellow with the Education Sector, a think tank in Washington, D.C. Mr. Carnevale alleges that College Board officials put pressure on ETS to squelch the entire "striver" line of research, mainly because it added a new layer to the interpretation of SAT scores and they feared it would give federal courts reason to question colleges' need for race-conscious admissions policies."