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Use "norms" in a sentence
"Katz says it's always smart to lay out what she calls "norms," codes of meeting conduct, at the outset, particularly when a group will be holding a series of gatherings."
"And one of those many "norms" is the acceptance of homosexuality and "same sex marriage" as being equal (or superior!) to monogamous, traditional marriage."
"This model from Alex Tabarrok is deliberately simplistic and some will probably take offense, but it illustrates why the magnitude of the shift in norms can be quite large compared to the magnitude of the surplus of straight women."