Definition of "no-brainer" []

• Informal Something so simple or easy as to require no thought. (noun)

American Heritage(R) Dictionary of the English Language, Fifth Edition. Copyright (c) 2011 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

• "And he was going to be in Denver for the Fly Tackle Dealer Show anyway, so it was what they call a no-brainer."
• "Now industry players are wondering how a project whose approval was called a "no-brainer" by Mr. Harper has instead been left to founder."
• "Well that, Mr. Skimmer, is what we at City Hall call a no-brainer!"