Definition of "incrementality" [incrementality]

• The property or characteristic of being incremental. (noun)
• The amount of change caused by a small increment of input. (noun)

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• "On the first year of operation we're seeing about 50% of the customers are new to our business and new to the franchise so that's really incrementality, which is very good."
• "Cassano said that the $1.8 billion demand was surprising particularly due to its lack of "incrementality.""
• "Children develop in the womb with the slowest possible incrementality."