Definition of "in-your-face" []

• Marked by or done in a bold, defiant, or aggressive manner: in-your-face advertising; an in-your-face challenge to authority. (adjective)

American Heritage(R) Dictionary of the English Language, Fifth Edition. Copyright (c) 2011 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

• "Between dogs, what I called an in-your-face—presenting oneself in front of, and very close to the face of, another dog—is effective at getting attention—but not if the dog is engaged in rollicking play with someone else."
• "Less recognized means include bumping, pawing, or simply orienting oneself right up in front of someone else: what I have called an in-your-face in my data of dog play behaviors."
• "What the audience takes in -- some ticket buyers enthusiastically, others not so, from what I could tell -- is an in-your-face belittling of part of the land's checkered past."