A reduction or decrease: a falloff in car sales. (noun)
American Heritage(R) Dictionary of the English Language, Fifth Edition. Copyright (c) 2011 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.
Use "falloff" in a sentence
"Among Republicans, the falloff is more dramatic, sliding from 53 to 21 percent."
"This short-term falloff in revenue has a relatively limited effect on the program's finances as indicated by the limited movement in the projected date of the Trust Fund's depletion (from 2041 to 2037) and the modest increase in the projected size of the 75-year shortfall (from 1.70 percent of payroll to 2.00 percent of payroll)."
"At a time when rivals such as China are attracting record amounts of foreign direct investment the falloff is raising concerns that Mexico is losing its appeal as a place for multinationals to expand."