Definition of "amaranth" []

• Any of various annuals of the genus Amaranthus having dense green or reddish clusters of tiny flowers and including several weeds, ornamentals, and food plants. Also called pigweed. (noun)
• An imaginary flower that never fades. (noun)
• A deep reddish purple to dark or grayish, purplish red. (noun)
• A dark red to purple azo dye. (noun)

American Heritage(R) Dictionary of the English Language, Fifth Edition. Copyright (c) 2011 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

• "Now widely sold in health food stores and supermarkets north of the border, amaranth is also available on the Internet (see Sources, below.)"
• "Current interest in amaranth, while well-deserved, gives no indication of the cultural conflict it once caused during the sometimes painful birth of a new nation."
• "Thankfully, nutritious amaranth is now cultivated for its seeds, used in candy and cereal."