Definition of "rheology" [rheology]

• The study of the deformation and flow of matter. (noun)

American Heritage(R) Dictionary of the English Language, Fifth Edition. Copyright (c) 2011 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

• "First, in a human blood rheology study, astaxanthin supplementation created significant improvement in capillary blood flow."
• "At this point it requires some rheology of materials, but if the planet were rotating the bulge would remain pointing radially towards the star and the rotation would force the material to deform as it rotates."
• "Other developments, including the elastic-viscous-plastic rheology [28], are helpful in acheiving high computational efficiency."